Job Description

Job Description

Job Description

Position Overview:
We are looking for a creative, strategic, and results-driven Social Media Coordinator to join our marketing team. The ideal candidate will be passionate about all things social media and stay up-to-date with the latest trends, tools, and platforms. This role will focus on managing and growing our social media presence, increasing brand awareness, and engaging with our online community.

Key Responsibilities:

• Develop, implement, and manage social media strategies across platforms such as Instagram, Facebook, Twitter (X), LinkedIn, TikTok, and more.
• Create engaging and high-quality content (text, images, videos) that aligns with our brand voice and marketing goals.
• Schedule and publish social media posts using content management tools.
• Monitor and respond to comments, messages, and other interactions from followers in a timely and professional manner.
• Collaborate with others to ensure consistent messaging and alignment with overall campaign objectives.
• Track and report on social media performance using analytics tools to measure engagement, reach, follower growth, and other key metrics.
• Stay informed of current social media trends and best practices to optimize engagement and strategies.
• Assist in planning and executing social media campaigns, promotions, and contests.
• Engage with influencers and build partnerships to increase brand visibility.
• Ensure all content adheres to brand guidelines and is optimized for different platforms.

Qualifications:

• Preferably a bachelor's degree in Marketing, Communications, or a related field, or equivalent work experience.
• Proven experience managing social media accounts for brands or businesses.
• Strong knowledge of social media platforms, tools, and best practices.
• Excellent writing and editing skills, with a keen eye for detail and grammar.
• Ability to create visually appealing graphics using tools like Adobe Creative Suite.
• Experience with social media scheduling and analytics platforms.
• Creative thinker with strong organizational and multitasking abilities.
• Ability to work in a fast-paced environment and meet deadlines.
• Strong communication and interpersonal skills.
• Understanding of SEO, digital marketing, and content marketing principles is a plus.

Preferred Skills:

• Experience in video production and editing for social media.
• Familiarity with paid social media advertising and campaign optimization.
• Ability to manage multiple social media platforms and handle crises or sensitive topics with professionalism.

Benefits:

• Competitive hourly rate.
• Flexible work hours and potential for remote work.
• Opportunity for growth and advancement.
• A creative and collaborative work environment.

How to Apply:
To apply for this position, please submit your resume, a cover letter, and examples of social media accounts you’ve managed or relevant portfolio work.

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